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About the Department |
| Established
in 1983, the Department of Mass Communication was based
on already existing broad liberal arts programs within
the College of Liberal Arts at Tamkang University, and
it was devised for training future media and
communication professionals. Undergraduate students
enrolled in the Department of Mass Communication will be
granted the Bachelor of Arts degree in the College of
Liberal Arts by fulfilling all academic requirements. A
wide spectrum of curriculum covers areas including
News-Editorial Journalism, TV, Radio, & Films,
Advertising, Public Relations, Speech Communication, and
Information Technologies provide our graduates with the
technical training as well as theoretical knowledge to
practice professional works in the mass communication
career. |
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Vision & Prospect |
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The
education programs provided by the Department of Mass
Communication at Tamkang University embrace every aspect
of human interactions from the traditional focus of
journalism, to the cutting edge new communication
technologies and information studies. Rooted in the
college of Liberal Arts, the Department extends a broad
liberal arts education by providing our students further
training in mass communication, and social science while
relating it to many facets of the society.
Our
undergraduate and master graduates have worked in
different media and communication sectors including
Advertising, Journalism, Marketing, Radio and
Television, as well as a variety of Information
Services. They are also well prepared for the pursuit of
advanced study in either domestic or overseas graduate
programs in the field of social science and/or other
multidisciplinary programs. The vision of the Department
is to cope with the demand and the trend of the domestic
and the global society and to provide highly trained
communication professionals to our economic sectors. |
| The Graduate Program
in Communication |
| Our Master-level
graduate program in Communication was launched in 1995
based on the core faculty members within the Department
of Mass Communication. The establishment of this
graduate program was in reflection to the strong demands
of highly qualified communication professionals and in
accordance with the University¡¦s long-term strategic
plan. The graduate program is focused on providing
advanced education in the fields of International
Communication, Marketing Communication, as well as
Media, Language & Communication. It also seeks an
interdisciplinary effort to combine the teaching and
research resources of Tamkang¡¦s renowned school of
International Studies to meet the challenge of the
information society in the 21st century. |
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Mid-term and Long-term Objectives |
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Technological advances have transformed the content,
process, and nature of mass communication. The
department of Mass Communication has responded to the
changes by combining the Internet resources and
embracing an interdisciplinary social science
perspective. Currently, the department is pushing to
establish the doctoral program in Communication.
Following the doctoral program, the School of Journalism
and Communication will be on the way to be established. |
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Teaching Goals |
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A wide selection of courses including
news-editorial journalism, TV, Radio and Films,
Advertising, Public Relations, Speech Communication, and
Information Technologies which provide students with
both theoretical and practical training. |
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